Q. Why do I need Advanced Night Repair Concentrate?

A. There's a world of reasons why your skin can look as if it is ageing too fast. You already know what the small, daily exposures to our environment can do to your skin.

But what about the damage that adds up day after day? What about the extremes? Extreme exposure to sun, cold, wind, pollution--even emotional stress. Their visible effects should also concern you.

But don't lose sleep over it. Instead, turn to Advanced Night Repair Concentrate.

This patented*, formula is a super potent, 21-day renewal treatment you use every 3-4 months. Formulated to help intensively boost your skin's natural ability to improve the visible effects of this accumulation so it can refocus all of its energies on renewing its appearance from daily visible assaults and stresses. Helping your skin to repair, rebuild and renew its appearance every night.

Q. How much is too much?

A. Every time your skin responds to stress or an assault, it triggers a "state of emergency"—that can result in visible damage.

Today, our skin is faced with so many things that push it into crisis mode--excessive exposure to environmental irritants and emotional stress, even dermatological procedures. Everyone can relate to one or more of the following concerns:

- Are you completely stressed? Facing issues on the job or dealing with family problems? Even happy stress like bringing home a new baby can take its toll on your skin.

- Do you live in or commute to a big city? Too much exposure to bus fumes and car exhaust?

- Had too many years of not taking care of your skin? There has never been a better time to begin.

- Experienced extreme temperature changes? Going in and out of high humidity and air conditioned environments? Too much dehydrating air travel?

- Have you faced severe cold and windy conditions? Think ski trips and walking to work during a brutal winter.

- Stayed in the sun too long? Even small, daily doses of sun without an SPF can be damaging.

- Over exposed to too much cigarette smoke? Second-hand smoke in bars, restaurants, etc. can negatively affect your skin.

- Thinking of having a cosmetic procedure? Microdermabrasion or chemical peels can leave skin looking red and irritated.

The time to start over and give your skin what it needs to handle it all, is right now. Taking positive steps today can help you prevent skin damage tomorrow.

Q. Can I see this damage?

A. You may first notice redness or uncomfortable dryness. And, this damage can lead to changes that show up later as lines/wrinkles, age spots and sagging.

It's true that skin can recognise when it has been damaged and work to repair its appearance. Unfortunately, it's a race against time. As long as your skin can visibly repair itself in time, it won't look so bad.

However, with excessive and chronic exposures to external stressors, the free radical "flood gates" are wide open and the effects are overwhelming to your skin. There is just too much damage and the long-term visible effects are unavoidable.

Q. How does mental stress really affect my skin?

A. Scientists now believe skin ages faster during long periods of emotional stress. Skin releases stress signals that interfere with the natural turnover of cells and cause openings in the barrier.

The results? A leaky moisture barrier that leads to the loss of the moisture that surface skin cells need for peak performance. A weakened barrier also leaves skin open to external aggressors that can set off skin-damaging visible irritation--further aggravating this condition.

Q. What does Advanced Night Repair Concentrate do for my appearance?

A. Use Advanced Night Repair Concentrate for 21 nights to begin "cleaning the slate" of visible past damage--significantly boosting your skin's natural ability to visibly repair the appearance of past damage and to reinforce its next-day defenses.

Use it as needed to treat sudden skin traumas such as when skin is uncomfortably dehydrated, after excessive sun exposure or pre- and post micro-dermabrasion and chemical peels.

With the concentrated action of three technologies working intensively with continued use for 21 consecutive nights, your skin will emerge as if you've been on the best vacation of your life—looking more rested, even toned, supple, smoother and noticeably more healthy looking.

Q. What are these three key technologies?

A. Nighttime Recovery, Anti-Irritation Response and Barrier Support. All Concentrated thanks to the efforts of Estée Lauder Research.

Concentrated Nighttime Recovery : This 21-day treatment is formulated with 5 times the concentration of the patented* recovery complex found in our daily Advanced Night Repair serum. Plus, new targeted repair technologies intensify skin's natural visible renewal efforts that fight visible excessive damage and regenerate a healthier-looking appearance.

Concentrated Anti-Irritation Response : Amplified with Amentoflavone--one of the most potent anti-irritants known to Estée Lauder Research--this patented* bio-ferment of anti-irritants begins working immediately. Relieving and calming the look of redness while helping inhibit the visible irritation that can lead to more serious damage to skin's appearance.

Concentrated Barrier Restoration : A highly concentrated blend of proven, skin-strengthening lipids, including Linoleic Acid, Cholesterol and Wheat Bran works to quickly help support a weakened moisture barrier. A stronger barrier helps keep environmental irritants out and more moisture in. Plus, nature's moisture magnet--hyaluronic acid--increases hydration to help enhance skin's natural repair functions.

And the proof is in:

A clinical test showed 24 hours after sun exposure, skin looks 38% less red and irritated than untreated skin. 48 hours after exposure, skin looks restored with no visible signs of redness and irritation.

A clinical test also showed using Advanced Night Repair Concentrate 1 week prior and 2 weeks after a procedure significantly improved visible recovery time. Pre-treated skin looks restored, less red and irritated within just 5 days. Untreated skin took a lot longer to look restored--up to 2 weeks.

Q. Why is night the right time to repair?

A. Studies show that night time is the optimal time to maximize existing natural processes that occur in your skin. Since there's no need to fight off UV rays and other environmental assailants, skin can focus all of its energies on repair. Skin is also more receptive to ingredients that will help restore and revitalise its appearance.

Q. I've just finished the full, 21-night course of treatment. What about tomorrow night?

A. You should use Advanced Night Repair Protective Recovery Complex.

This nightly treatment helps protect your skin from daily environment assaults that can cause up to 80% of the visible signs of ageing.

Every night it neutralises up to 90% of environmentally- generated free radicals before they can damage your skin's appearance. Encourages visible recovery from past damage and builds a rich reserve of anti-oxidants and lipids to help replenish skin's natural protectants.

Think of it as your "insurance" for younger, healthier- looking skin--today and tomorrow.

*U.S. patented. International patents pending.